Isaworld

How Can a Small Business Utilize Online Marketing

In today’s digital age, understanding how a small business can utilize online marketing is essential for growth and competitiveness. Small businesses can leverage various online marketing strategies to reach a wider audience, increase brand awareness, and drive sales. 1. Developing a Strong Online Presence The first step in how a small business can utilize online […]

5 Common Mistakes Young Entrepreneurs Normally Overlook

 ”if starting a company was easy, everyone would be their own boss”Embarking on the entrepreneurial journey is thrilling but fraught with potential pitfalls. Many young entrepreneurs often overlook critical aspects of business, leading to challenges that could have been avoided. In this article, we’ll delve into the 5 common mistakes young entrepreneurs normally overlook and […]

15-Minute DIY Business Website Builder

create a business website in just 15 minutes

Creating a professional online presence doesn’t have to be time-consuming or expensive, you can create a business website in just 15 minutes. With a 15-minute DIY business website builder, you can quickly establish your online footprint and start attracting customers. This guide will walk you through the steps to build a functional and attractive business […]

10 Profitable Side Hustles in Nigeria for Extra Cash in 2024

1. Freelance Writing and Blogging Freelance writing and blogging remain among the most profitable side hustles in Nigeria for extra cash in 2024. With a high demand for content creators, you can write for blogs, websites, and online magazines. Platforms like Upwork and Fiverr offer numerous opportunities for freelance writers. Additionally, starting your own blog […]

5 Most Common Reasons Businesses Seek Funding

reasons why businesses seek funding

In today’s competitive market, securing financial resources is crucial for growth and sustainability. Here are the 5 most common reasons businesses seek funding, providing insights into the various motivations behind raising capital. 1. Expanding Operations One of the most common reasons businesses seek funding is to expand their operations. Expansion can include opening new locations, […]

3 Steps to Re-Engage Inactive Email Subscribers

reactive inactive email subscribers

Re-engaging inactive email subscribers is crucial for maintaining a healthy and effective email marketing strategy. When subscribers become inactive, it impacts your email deliverability and engagement rates, ultimately affecting your business’s bottom line. Here are three steps to re-engage those dormant contacts and revive their interest in your offerings. Step 1: Identify and Segment Inactive […]

Five Tips to Improve SEO Using Stock Images and Videos

improve SEO

Improving your website’s SEO can be effectively achieved with the strategic use of stock images and videos. These visual elements not only attract visitors but also enhance your search engine ranking when used correctly. Here are five tips to improve SEO using stock images and videos. 1. Optimize File Names and Alt Text When using […]

7 Steps to Publish Your Website: A Comprehensive Guide

7 steps to publish your website

Publishing your website can be an exciting milestone, whether you’re launching a personal blog, an online portfolio, or a full-fledged e-commerce site. This comprehensive guide will walk you through the seven essential steps to get your website live on the internet. Follow these steps to ensure a smooth and successful website launch. 1. Plan Your […]

3 Ways to Help Your Emails Go Viral

emails go viral

It is important to learn ways to help your emails go viral. Email marketing stands as a cornerstone within the realm of lifecycle marketing, offering a direct line of communication with both potential and existing customers while maintaining a personalized touch. Its simplicity belies its effectiveness in fostering engagement and brand awareness. Perhaps one of […]

Cash Flow Problems and How to Solve Them in Small Business

fix cashflow problems

As a small business owner, you often wear many hats when first launching your company, including that of chief financial officer, solving cash flow problems is part of your core responsibilities. At the root of controlling your business’s finances, you need to understand how cash flows in and out daily, weekly and monthly. While managing […]

How To Make A Small Business Website In 2024

How To Make a Website

Your website is the most effective sales and marketing tool you have as a business owner. In few steps, you can create a beautiful personal or business website that engages visitors and excites them to work with you. Here’s how to get started. Let’s Get Started: Understanding Website Building So, what’s website building all about? […]